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Mónica Fajardo

Account Director

Is a distinguished leader in customer service and strategic planning, with extensive experience coordinating teams and complex projects within advertising agencies and consulting firms. 

 

Previously, as a Senior Consultant at PwC, she led the implementation of a new ERP for Lemco, Challenger, and Sky, ensuring that commercial and marketing teams were prepared for data migration. During her time at Babel Group, she strengthened key relationships with clients such as Grupo Bolívar, Amarilo, and Asobancaria, facilitating strategic communication initiatives and successfully winning bids for brands like Kia. At Cheil Colombia, she played a vital role in the comprehensive consolidation of the agency, building and establishing teams in ATL, Digital, Paid Media, CRM, and more to support Samsung Colombia. Throughout her career, Mónica has demonstrated effective leadership in managing multidisciplinary teams, seamlessly integrating creativity, strategy, and results to drive growth and build client trust.

Julio Ortiz

Creative Director

Advertising professional with a specialization in marketing management and over 17 years of experience. He has worked as a Creative Director, leading teams comprehensively in ATL, BTL, and Digital agencies, managing major accounts across Latin America.
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Winner of multiple awards in creativity and effectiveness festivals such as: CANNES LIONS FESTIVAL, D&AD, COMMUNICATION ARTS, CLIO, OJO DE IBEROAMÉRICA, EL DORADO FESTIVAL, EFFIE AWARDS, among others.
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He has worked at agencies such as DDB Colombia, VMLY&R Commerce (Colombia and Atlanta, USA); Proximity BBDO Colombia, and Almap BBDO Brazil.
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Some of the clients he has led include: Bupa Global Latin America, AIG Insurance, Sodimac Homecenter y Constructor, Peigo, Burger King, Huggies, Colgate Palmolive, Kotex, Telefónica Telecom, Ecopetrol, FONTUR - Colombia's Tourism Fund.

Valentina Parra

Community manager 
+ Project Manager

Valentina is a bilingual advertising professional specializing in digital communication and interactive media. With a robust background in mass consumer goods companies and digital agencies, she has excelled in both strategic and executive roles in digital media. Valentina is skilled in developing social media strategies, writing advertising content, and creating comprehensive content schedules, including blog posts and social media profiles.

 

She possesses strong customer service skills, adeptly managing social media channels, and has a keen expertise in analyzing metrics to produce management reports. Valentina is proficient in using Meta Business Suite, various social media platforms, and G Suite. She is currently seeking leadership positions in team management, community management, and content generation within the
digital media space.

Nicolás Esquivel

Senior Graphic Designer

Animator, illustrator, and designer with over 15 years of experience and a master’s degree in Art Direction. He specializes in brand creation and development, having collaborated with major names such as Pepsi, Gatorade, Allianz, and BASF, delivering high-impact advertising content. His experience also includes developing graphics (GFX) for renowned productions on platforms like Netflix and HBO.

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Fabian Argote

Web Designer Product/UX Design

With over 20 years of experience in the digital realm, I specialize in crafting intuitive and visually appealing user interfaces. For more than a decade, I've led the creation of digital products that are not only visually enticing but also highly functional and user-centered.
As a WordPress Developer, I've worked on numerous projects aimed at optimizing website security and speed. This experience has enabled me to not only create attractive websites but also ensure their optimal performance and safeguard sensitive user information.
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My extensive knowledge and expertise in user interface design, web development, and WordPress optimization have empowered me to lead multidisciplinary teams in successfully executing digital projects from conceptualization to implementation.

I've had the privilege of collaborating with renowned brands such as Budweiser, Corona Beer, Stella Artois, Águila Beer, Brutal Fruit, Adidas, Gatorade, Carrefour, and Peugeot BBVA, in addition to my experience at MyBambu Bank.
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My focus is on ensuring client satisfaction and meeting project objectives while maintaining high standards of quality and usability in all deliverables.

Leandro Palencia

Advertiser
Senior Graphic Designer

Advertising professional with over 18 years of experience. Highly skilled in creative and strategic techniques, ranging from 3D, film, and motion graphics animation to audio design and music composition.
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He has worked with brands such as Celsia, an energy company of the Argos Group, Kellogg's, Pringles, McDonald's, Recamier, and Constructora Bolívar, specializing in brand development, branding, and the construction of brand tone and territory.

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Maryjuly Rueda

Media Strategist

Maryjuly is an advertising professional with expertise in analyzing and interpreting data to create innovative advertising strategies driven by creativity and tailored for media execution. Using insights from both internal and external brand contexts, she examines statistical information, identifies objectives, researches competitor actions, and determines campaign universes across various platforms.
 
Continuously learning media planning tools, she provides clients with 360-degree service aligned with their goals. She has collaborated with renowned brands such as Diageo (Johnnie Walker, Don Julio, The Bar, Tanqueray), Nestlé, Bavaria (Club Colombia, Poker, Budweiser), Unitec, Ceutec, Grupo Q, Nissan, and OIM.

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