Mónica Fajardo
Account Director
Is a distinguished leader in customer service and strategic planning, with extensive experience coordinating teams and complex projects within advertising agencies and consulting firms.
Previously, as a Senior Consultant at PwC, she led the implementation of a new ERP for Lemco, Challenger, and Sky, ensuring that commercial and marketing teams were prepared for data migration. During her time at Babel Group, she strengthened key relationships with clients such as Grupo Bolívar, Amarilo, and Asobancaria, facilitating strategic communication initiatives and successfully winning bids for brands like Kia. At Cheil Colombia, she played a vital role in the comprehensive consolidation of the agency, building and establishing teams in ATL, Digital, Paid Media, CRM, and more to support Samsung Colombia. Throughout her career, Mónica has demonstrated effective leadership in managing multidisciplinary teams, seamlessly integrating creativity, strategy, and results to drive growth and build client trust.
Julio Ortiz
Creative Director
Advertising professional with a specialization in marketing management and over 17 years of experience. He has worked as a Creative Director, leading teams comprehensively in ATL, BTL, and Digital agencies, managing major accounts across Latin America.
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Winner of multiple awards in creativity and effectiveness festivals such as: CANNES LIONS FESTIVAL, D&AD, COMMUNICATION ARTS, CLIO, OJO DE IBEROAMÉRICA, EL DORADO FESTIVAL, EFFIE AWARDS, among others.
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He has worked at agencies such as DDB Colombia, VMLY&R Commerce (Colombia and Atlanta, USA); Proximity BBDO Colombia, and Almap BBDO Brazil.
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Some of the clients he has led include: Bupa Global Latin America, AIG Insurance, Sodimac Homecenter y Constructor, Peigo, Burger King, Huggies, Colgate Palmolive, Kotex, Telefónica Telecom, Ecopetrol, FONTUR - Colombia's Tourism Fund.
Valentina Parra
Community manager
+ Project Manager
Valentina is a bilingual advertising professional specializing in digital communication and interactive media. With a robust background in mass consumer goods companies and digital agencies, she has excelled in both strategic and executive roles in digital media. Valentina is skilled in developing social media strategies, writing advertising content, and creating comprehensive content schedules, including blog posts and social media profiles.
She possesses strong customer service skills, adeptly managing social media channels, and has a keen expertise in analyzing metrics to produce management reports. Valentina is proficient in using Meta Business Suite, various social media platforms, and G Suite. She is currently seeking leadership positions in team management, community management, and content generation within the
digital media space.